Using Social Media to Engage Potential Candidates > IFTTT (If This Then That)

Use IFTTT (If This Then That) to integrate social media accounts

IFTTT is an application that creates “recipes” to help you replicate your posts from one social media site to the next.
There are various services that IFTTT supports, including social media sites such as Facebook, Twitter and LinkedIn. Every "if this, then that" scenario is called a recipe. Recipes involve triggers and actions. Triggers are events, such as a posting a new Facebook item. Every time a trigger goes off, it sparks an action, such as posting tweeting the new Facebook post.

First establish an IFTTTaccount. Use the same email address associated with the social media accounts to which you will post vacancies and other information. Create your recipes beginning with the social media site where you will post your vacancies. You will be asked to input the login credentials for the social media accounts the RECIPE is being created for. This will link your accounts on IFTTT and will only need to be done one time for each account. The system comes with a long list of existing recipes from which to choose. You can easily manage these recipes, turning them on or off with the click of a button at any time.

Some recipes to consider:
  • Share your Facebook status messages on LinkedIn
  • Share your new Facebook status message as a tweet.

These are RECIPES that are already configured on the IFTTT site. Take advantage of this time saving opportunity with the click of a few buttons. IFTTT is free for districts desiring to use this service.

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